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LUCOZADE SPORT

Workouts can quickly become routine, and the boredom factor is the biggest reason people quit. But no more!

To inspire everyone to try new types of exercise, I came up with 'When Harry met Larry'; a campaign where Harry Kane comes toe to toe with a wannabe fitness guru.

Together with comedy director Ben Tonge, we created a series of films. Dog yoga anyone?

 
 

HIGH FIVES

 

3M views & over 2000 shares. Woop.